Internal Link

A link on a website that links to another page within the same domain.

Internal links are used to simplify the navigation within a website for the user. Together with interesting content, they encourage the user to extend his visit to the website. Internal links are one of the factors that play into the Google ranking.

Crispy Tip: Google punishes over-the-top internal linking that serves the sole purpose of influencing search engine rankings.

Glossary index