Off-Page SEO

Off-page SEO refers to inbound links and other external factors that have an impact on the search engine ranking of a website.

Domains and social media that provide links play a critical role. The inbound marketer can only influence the off-page SEO indirectly. This is why it is so important to develop an efficient content marketing strategy to encourage the target group to share and link by providing high quality content.

Glossary index