Offpage Analysis

“We know what you did last summer.”

Offpage analysis – Prospects & Opportunities

Offpage analysis is one of the most exciting areas of content marketing – apart from the creative work itself. It will answer the following questions and more:

  • Who considers me interesting?
  • Does my content match the search behaviour of my target group?
  • Who is, in fact, my target group?
  • What’s the secret of my competitors?

Our offpage analysis provides the foundation for a successful content marketing strategy and therefore for the success of your business.

The Swiss army knife – the right tool for every job

Our offpage analysis provides the relevant data for the following service modules:

  • Content marketing – identification of prospects and opportunities within the target group and in search engines, competition analysis
  • Inbound marketing – identification of prospects and opportunities within the target group and in search engines, competition analysis
  • Email marketing – target group-oriented subject research
  • Online PR – identification of influencers (blogger relations)
  • Media planning – identification of keywords and keyword-strategies of the competition, identification of influencers (blogger relations)
  • Text production – identification of keywords and keyword-strategies of the competition, target group-oriented subject research
  • Translation – identification of keywords and keyword-strategies of the competition
  • Content management – identification of keywords and keyword-strategies of the competition
  • Picture desk – identification of keywords and keyword-strategies of the competition
  • Onpage analysis – verification of onpage optimisation