Production of awareness content to increase visibility of the product in the target group and downstream generation of leads to support sales. Increasing the reach and visibility of Salesforce Marketing and Service Cloud in the UK target audience via search engine optimized blog copy and informative knowledge articles. Production of inbound marketing content for lead generation.
Establishment of a native-speaking team of specialist editors. Persona- and keyword-focused topic planning as well as keyword-optimized content production by means of a production team of marketing specialists. Development and production of English-language long-copy SEO texts (1,000-1,500 words) around the topics of sales and customer service. Design and production of e-book content used for inbound campaigns.
Increase of organic traffic through search engine optimized premium content; increase of product awareness through target group relevant content. High engagement on social media (mentions, retweets) and complete outsourcing of content production to Crispy Content.
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