Content Marketing for B2B and B2C
Salesforce
Salesforce is the world's leading provider of cloud-based CRM solutions. Even though Crispy Content® is a certified HubSpot partner, we didn't let that stop us from producing content for Salesforce's Marketing and Service Cloud sales. That's just the way it is with Crispy Content® - it's not about the brand, but about the thing itself!
Hansgrohe
Hansgrohe is a German company that specializes in premium bathroom and kitchen fixtures, including faucets, showerheads, and accessories.
Hansgrohe's combination of exceptional design, quality, and sustainability has made them a leader in the industry and a popular choice among homeowners and professionals alike. Crispy Content® contextualized this message with with Full Service Content Marketing including strategy development and execution.
Norma Group
Norma Group is a global market leader in engineered joining technology solutions, including clamps and connectors. Norma Group hired Crispy Content® to develop a globally consistent content strategy for the automotive aftermarket that would focus increasing industry authority, brand awareness, and the performance in the digital landscape.
Martins Industries
Martins Industries has been in business for over 35 years and has established itself as a leading global provider of tire and wheel equipment. Time to tell this awesome story to the German, French, Spanish, and Dutch markets – with the help of Crispy Content®.
Hoffmann Group
The Hoffmann Group is Europe's leading company for the trade and manufacture of quality tools, factory equipment and personal protective equipment. Crispy Content® was commissioned to increase visibility in the search engine and traffic to the category pages via customized, search engine and conversion-optimized content.
Itelligence Group
NTT DATA Business Solutions (formerly itelligence group) is a leading SAP full-service provider with over 10,000 employees in 30 countries. A complex software suite like SAP S/4HANA, which should not only inspire but also convince a high-profile and international target group consisting of CTOs, CIOs, CMOs and CEOs? An inbound marketing job for Crispy Content®!
NTT DATA
NTT DATA is a global IT services provider that offers a wide range of consulting, application, and infrastructure services to clients across various industries. Crispy Content® was commissioned to rebrand content to the new corporate style guide.
Pro Generika
Pro Generika is the industry association of generics and biosimilar companies in Germany. 99% of all prescribed drugs in Germany are generics. Generics therefore affect everyone. To open up the previous stakeholder communication to a wider audience, Crispy Content® managed the website relaunch of progenerika.de and biosimilars.de.
Capgemini
Capgemini is a global consulting and technology services company that helps clients transform their businesses through innovative solutions and digital technologies. We developed an employer branding strategy to increase the awareness in the highly-competitive target group of IT developers.
KPMG AG
Since salary and customers are no longer the winning arguments in the competition for Generation Y, KPMG decided to transparently present its daily work routine and let employees have their say personally as part of the "Reinblicke" campaign. With Crispy Content®, KPMG had found the ideal content agency for planning and implementation.
PriceHubble
PriceHubble wants to help its target groups making smarter real estate decisions with the help of its dat-driven products. PriceHubble hired Crispy Content® to develop a consistent content strategy for various markets to align its brand communication to real estate developers, social housing companies, institutional investors, and financial institutions.
Tremco Illbruck
An innovative new industrial product to be communicated to a hard-to-reach target group - a case for Crispy Content®: full-service inbound marketing for the launch of the new, isocyanate-free insulating foam JF100 from German hidden champion Tremco Illbruck!
Porsche AG
Porsche stands for unique driving experiences, for discoveries off the road and even for a whole attitude towards life. To tell this story anew every day in the Scenic Routing App "Roads by Porsche", Crispy Content® was commissioned to develop and implement a content strategy.
Red Bull Media House
If you want to dominate the world of international action sports, you have to communicate authentically, consistently and continuously. A case for us: top-notch content in English, Spanish, German and French for action sports fans worldwide for the relaunch of the redbull.com website.
foodspring
foodspring is a Berlin-based company that specializes in sports nutrition and healthy food products. foodspring wants to help you take small, steady steps toward your goal – we helped them to localize their content.
Otto Group
With 52,000 employees, the Otto Group is one of Germany's largest retail and service companies. In order to become visible for its products in the organic search engine results, Otto launched several fashion blogs. For the vertical TwoForFashion.de we delivered the content.
Nürnberger Versicherung
Nürnberger Versicherung is Germany's leading insurance company in the areas of life, private health, property, accident, and car insurance. Insurance products that require explanation, a high customer lifetime value, and a subscription model practically always lead to inbound marketing - and thus to advisory content from Crispy Content®.
Viacom International Media Networks
With major events such as the MTV Video Music Awards or reality shows like "Pimp My Ride" , "Jackass" and "Jersey Shore" Viacom created entire media genres whose epigones can still be found on all channels today. In Crispy Content®, Viacom found a partner in crime who, together with the European team, managed the websites and social media accounts' in all relevant European markets.
Car2Go Group
Shared mobility is one of the few industries whose service cannot be experienced on a home computer or smartphone. Therefore, the Car2Gop Group developed the idea of using a mobility blog and integrated CRM measures via email not only to acquire new customers, but also to activate and reactivate registered users. Crispy Content®, with its full-service offering, was the ideal partner for this project.
D. Lechner
The customer journey to buy a countertop as part of a kitchen renovation doesn't start on the checkout page. The German medium-sized company D. Lechner has recognized this: Together with Crispy Content®, they developed a content marketing strategy and produced an inspiring blog along with a lead generation campaign.
ProAxia Consulting Group
Nothing is more interesting than uncovering the marketing strategies and tactics of your own competitors and identifying their open flanks in order to overtake them on the right. That's what the ProAxia Consulting Group, active in the automotive sector, thought when they commissioned a content marketing playbook from Crispy Content®.
Visit Berlin
Visit Berlin is the official marketing agency of the most exciting city in the world - Berlin. To make it even easier for international guests to love Berlin, Visit Berlin has developed the Berlin WelcomeCard. The Berlin WelcomeCard is a benefit offer for which Crispy Content® gained leads and customers with the help of customized and conversion-optimized content.
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