SEO Strategy Services
We analyze the search terms with which your website and those of your competitors rank. We determine the number of monthly search queries, the positions of the respective pages as well as the financial equivalent in advertisements. Based on our findings, we derive recommendations that are incorporated into regular search engine optimization.
We analyze external links linking to your website as well as those of your competitors. We determine the quality of the links based on the server and domain data, the quality of link integration, and other aggregated metrics. Based on our findings, we derive recommendations that are incorporated into regular search engine optimization.
We analyze all of your content indexed by the search engine crawler and check it for relevance to your target audience in the search engine, keyword optimization, and correct markup. Findings and recommendations are incorporated into regular content optimization and content production.
We analyze the server and page structures of your websites and those of your most powerful competitors. Based on these findings, we define sitemaps, content limitations, schema markup and other search engine-relevant features.
We identify the open flank of your competitors in terms of keywords and backlinks with the help of gap analyses. The findings from the gap analyses are incorporated into regular content production and online PR measures.
Why Crispy Content®?
SEO Strategy in Agile Sprints
Your SEO strategy is created together during a weekly consulting call. The consulting calls follow the framework of the Crispy Content® Marketing Canvas and are prepared individually for you. In this way, we ensure that you and your market are reflected in the SEO strategy at every stage of the consulting.
Simple Knowledge Transfer of Complex Issues
Crispy Content® is a master in reducing complex issues to their elementary components. Therefore, no prior knowledge is necessary to start an SEO project. We accompany you as a partner in your project and ensure the transfer of knowledge to your teams via didactically prepared web meetings, face-to-face meetings, workshops and trainings.
A Content Strategy That Performs
Our content strategy is created by professional and creative marketers who help you achieve marketing and sales goals. Because we put the user at the center, the strategy is our blueprint for creating relevant, high-quality and creative content that will engage your target audience from the moment you launch!
SEO by Content Marketing Professionals
Whether B2B or B2C, whether insurance, management consulting, e-learning or software, whether German medium-sized company or global player: In diverse markets and industries and countless companies we were not only active, but also successful. That's why we are confident that we also have the right solution ready for your challenge.
What is a SEO strategy?
An SEO strategy is an action in which all the necessary steps are planned to improve the visibility of your website in the search engine, as well as the functioning of your website.
Why is an SEO strategy important?
In an SEO strategy, all optimization measures are evaluated, placed in a cost/benefit ratio and prioritized. This avoids costly corrections in the later regular search engine optimization.
What is part of an SEO strategy?
An SEO strategy includes the analysis and planning of the technical structure of the website, the content, the internal links as well as the external links. An integral part is also the competitive analysis.
How do I develop an SEO strategy?
The development of an SEO strategy begins with the definition of the goals, the analysis of the framework conditions (technical, time and financial possibilities) and the examination of the competition. The findings are evaluated and search engine optimization measures are derived from them.
Contact us for any further questions you might have.
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