The software industry is growing faster than any other industry, and that’s not just true for Europe. If you want to be successful in this digital age, you have to rely on the Internet and technology. You should take the chance to benefit from this. We explain to your target group why you are the the partner they should choose.
The education market is not only growing rapidly and profitably, it is experiencing major changes. According to experts, worldwide education spending will double to ten trillion US dollars by 2030. And yet only two percent of the global education market worldwide is digital. This means the education market has huge potential and you should take advantage of this opportunity here and now.
The consulting industry is currently experiencing many changes: new business models, major growth, as well as that innovative products and services are in huge demand – keyword Consulting 4.0. Crispy Content® modernizes your brand with these topics, strategically positions your business on the market, and uses industry-specific scenarios to generate concrete interest in your consulting services.
More than ever before, travel stands for newness, fulfillment, and experience. Customers who were satisfied ten years ago with simple flight and hotel packages want a much more holistic experience today. The most successful brands are so, because they promote a particular “experience”. You can overcome this challenge with engaging, authentic, and conversion-optimized content from Crispy Content®.
You don’t need to compete with the faceless retailers on the Amazon Marketplace. Instead, get a step ahead with creative, SEO, and conversion-optimized content marketing campaigns from Crispy Content®. We successfully position your brand, and transform anonymous users into enthusiastic brand ambassadors and loyal customers – 24/7.
Young, flexible financial and insurance companies are successfully entering the market and making massive changes. What makes them so successful is that they don’t have the burden of needing to transform and modernize like more traditional companies. Each company’s progress and ability to succeed depends on how they respond to and prepare for these changes. With Crispy Content® at your side, you have a partner who not only analyzes how to engage your target group, but also adapts your content marketing strategy to match your target group’s needs – all within modern digital standards.
Manufacturing companies are the engine behind a healthy economy. In order for companies to survive in a globalized market, you have to show your strengths – and communicate them effectively. Crispy Content® loads your brand with innovative topics, highlights your professional competence, and conveys your manufacturing quality to your target groups. This successfully positions your business in the market and digitally transforms your marketing strategy.
Your world is on the move. Social, economic, and technological trends work together and ensure that it stays that way. If you want to continue shaping the future of transportation, you have to answer questions about e-mobility, connectivity, and autonomous driving. Crispy Content® makes sure that your world, your target group, and your customers know exactly what you have to offer.
A two-part guide for content marketers relaunching a website. The first part deals with goals, target groups, positioning, topics and formats.
An online course with 7 lessons to produce high-quality digital content – quickly, easily and affordably.
A guide for content marketers who want to develop a website content strategy. The second part deals with features, structures, keywords and governance.
We present the tools we use at Crispy Content® to realize content production. Today: Content Production and Content Distribution.
We present the tools we use at Crispy Content® to realize content production. Today: Content Discovery and Content Planning.
There will be a future after COVID-19 - and it probably looks more promising in Germany than in most countries of the world. We show you why!
In this detailed overview, we explain how complex content production projects can be completed with Airtable.
The car industry has been severely affected by the corona crisis. Gerrit gives tips on how the crisis can be used as an opportunity with social media.
With our ten lessons from ten years as a content marketing agency you can save time, money and stress by reading this now!
What does an international company have to consider when choosing a German HubSpot partner? Gerrit Grunert reveals this in an interview. Read it now!
Here we explain how Google works with a small, real-life theater game from our SEO workshop. Learn more here!
Why are personas important for content marketing? How many do you need? Read about this and more in Gerrit's new book "Methodical Content Marketing".
How can PR agencies embrace the digital? This article by Crispy Content® reveals how PR agencies can master digital transformation in 4 easy steps.
Crispy Content® interviews Territory's Managing Director about the hot topic of content marketing. Read about the first half here!
Ever wondered how you can convey brand values in a more creative way across multiple platforms? This blog provides an intro campaign layering.
What advantages does persona development have for both sales and marketing teams? What can they add to content marketing? Read more about this works.
Reputation management has ROI? Yes! And it should be considered reputation marketing instead! How does this work? Read more in this blog to find out!
How much does a content marketing strategy cost? Which aspects go into developing a strategy? The content experts at Crispy Content® break this down.
How you can use an optimized customer journey to win over customers and many other topics in our Live Show from Searchmetrics Summit 2017!
Buyer personas are important, but how should you get your message across to individual users? Personalisation as an tool of marketing automation is the key.
Only those with an eye on the competitiveness can position their content marketing strategy successfully. Here’s a handy checklist.
You’ve invested in a content marketing strategy – but has it been worth it? We show you how to calculate the ROI for your content marketing.
In this blog post, we show you how to optimise your conversion rate within your lead generation activities.
Campaigns are the beating heart of a content marketing strategy, not merely the icing on the cake. Here’s a recipe to try “at home”.
Finding the right content marketing agency can be tricky. These are our insider tips:
Predictive lead scoring builds on traditional methods, but exploits the possibilities of modern technology much more effectively. We show, how it's done!
Here, you can learn why big data is so important to your marketing activities and how your company can best process user-generated data masses.
Those wishing to invest in content marketing require a tailored strategy. In six easy stages, we show you how to get one.
We show you how to use lead scoring to evaluate potential customers more effectively and bridge the gap between marketing and sales.
Turning leads into customers requires a care, time and a suitable strategy. Lead nurturing accelerates this process significantly.
How can online retailers steer the purchase decisions of potential customers – in all phases of the buyer's journey?
Bad content marketing is often marked by the same recurring errors – three of which are particularly severe.
Storytelling and mirror neurons? We explain how to use neuroscientific research to tell stories that will delight your customers.
Those who allow email marketing trends to pass them by will soon be watching the competition do the same. It's essential to keep these 7 points in mind.
Millennials have announced it loud and clear: content marketing is the best way for marketers to reach their goals.
How do insurance companies integrate content marketing into their marketing strategy?
How important is content marketing to companies that deal with insurance, investment and financing and which strategies do they pursue?
We’ll show you which SEO data is important for your keyword strategy and how you can benefit from your competitors’ success.
The Crispy Content Sector Review shows that hotel groups are still neglecting content marketing.
We have created a checklist of the six building blocks of a high quality full service localisation.
We have compiled five blogs that are really successful in very different segments.
In our Crispy Content Sector Review we examine what companies within a specific sector can achieve with content marketing.
How can you improve your ranking efficiently and sustainably without spending money on it? We’ll show you how!
How can you even tell if an agency or freelancer can offer the required storytelling potential? We have compiled the key indicators for you!
We’ll show you how to realise your brand’s content marketing strategy using Instagram.
Networking, Social Media Marketing and Reposting: That's how you seed your Blog Content!
These 6 steps will help you develop your very own content marketing cycle.